GEO glossary

Entity

Entity is a distinct thing, such as a company, person, product, or place, represented in information systems.

Why this matters for GEO

Maintain a consistent canonical identity across pages.

Related terms

• Unlinked Mention
• Entity Resolution
• Brand Mention
• Entity Disambiguation
• AI Citation
• Citation Frequency

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• Unlinked Mention
• Entity Resolution

All 150 GEO and AI visibility terms

Updated November 2026.