GEO glossary

Entity Salience

Entity Salience is the prominence of a particular entity within a document or answer.

Why this matters for GEO

Describe the primary subject clearly and early.

Related terms

• Knowledge Graph
• Co-Occurrence
• Entity Disambiguation
• Topical Authority
• AI Citation
• Citation Frequency

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• Knowledge Graph
• Co-Occurrence

All 150 GEO and AI visibility terms

Updated November 2026.